* NEW YORK CITY PRESS CONFERENCE *

Showtime 9th July, 2009

* NEW YORK CITY PRESS CONFERENCE *

SHOWTIME SPORTS TO MAKE GROUND-BREAKING

BOXING ANNOUNCEMENT AT MADISON SQUARE GARDEN

THIS MONDAY, JULY 13, AT NOON ET

MEDIA INVITED TO ATTEND; ONE-ON-ONE INTERVIEWS

AND PHOTO OPPORTUNITIES WITH ALL THE PRINCIPALS

WHO: IBF Middleweight Champion Arthur Abraham (30-0, 24 KOs)

Top-ranked 2004 U.S. Olympic Medalist Andre Dirrell (18-0, 13 KOs)

WBC Super Middleweight Champion Carl Froch (25-0, 20 KOs)

WBA 168-pound Champion Mikkel Kessler (41-1, 31 KOs)

Former Undisputed 160-Pound Champion Jermain Taylor (28-3-1, 17 KOs)

WBC and WBO No. 1-Ranked 2004 Olympic Gold Medalist Andre Ward (19-0, 12 KOs)

PLUS, Senior VP and GM, SHOWTIME Sports Ken Hershman, Promoters Lou DiBella of DiBella Entertainment; Dan Goossen of Goossen Tutor Promotions; Mick Hennessy of Hennessy Sports; Wilfred and Kalle Sauerland of Sauerland Event; Gary Shaw of Gary Shaw Productions, LLC

WHAT: In the past week, rumors on boxing's news sites have been swirling: "In a word, wow."

(boxingwatchers.com); "…an audacious and ambitious plan… fight fans will be the happy beneficiaries of (SHOWTIME's) smart game plan." (ESPN.com); "There won't be any losers… the fighters will all get a chance to show their talent to a wide audience over and over again…." (BoxingNews.com); "It's a brilliant concept in many ways.'' (MaxBoxing.com); "This is the sort of thing boxing needs…'' (BBC.com)

The six fighters, who have a staggering, combined record of 161-4-1 with 117 knockouts,

their respective promoters, and Hershman will all be on hand for this historic press conference.

WHERE: WaMu Theatre at Madison Square Garden, New York City

(Enter underneath marquee on 7th Ave)

WHEN: Monday, July 13, 2009; Noon ET

CONTACT: Showtime Networks Inc.

Chris DeBlasio (212) 708-1633 Chris.DeBlasio@Showtime.net

Annie Van Tornhout (212) 708-1663 Anne.VanTornhout@Showtime.net

Steve Pratt (818) 462-5602 SteveP@BZAPR.com

John Beyrooty (562) 233-7477 Johnnybey@aol.com

Marylyn Aceves (818) 817-8001 marylyn@goossentutor.com